DIGITAL MARKETING FUNNEL







  1. Awareness: The moment a user first discovers your brand, product, offer, ect.
  2. Consideration: They’re interested but not ready to buy now – perhaps comparing you against the competition or waiting for a special offer.
  3. Conversion: When a user finally makes the choice to buy (hopefully with you).
  4. Loyalty: Users who regularly buy from you and find it difficult to go elsewhere.
  5. Advocacy: Users who actively recommend you to potential buyers.

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